There's a lot more to being a professional than simply doing what your superiors order you to do.
While I agree in principle. Would you work beyond what you are contracted or directed to do?
Using your logic, again which I agree has certain merit, why then would a pilot.....in the name of "customer service".....who goes to get a wheelchair from the top of the jetway when one isn't waiting for the jet when the door is opened; why would said pilot be harangued by others for going above and beyond what he's "ordered to do", by contract? Or a pilot that helps toss a few bags to expedite work and help out.......all above what he's ordered to do. All are "customer service" items of sorts.
Does doing either of the above, all in the name of customer service, make said pilot professional or unprofessional? To me, neither.
Does refusing to do the above or similar things, all in the name of following the contract, make a pilot professional or unprofessional? To me, neither.
In the same vein, I see the FOM/directives as similar to a contract. Doing them is required. Doing what's required is professional. But if it's not specified as a required item to do, then failing to accomplish something that isn't required in the first place, is also fine and doesn't reflect negatively on professionalism. Nor should it.
Engage with the customers more and be customer friendly? Sounds good. Nothing wrong with that. So far it seems (unless it actually is spelled out somewhere)
HOW one accomplishes this......in terms of actual line-by-line detailed content of PA announcements to pax (whether "welcome aboard", or otherwise).......appears to be up to the individual pilot. Am I wrong? I ask because I hear no two PA announcements that ever sound the same in terms of content. Which makes me believe there's no content "standard".
Of course there is, and there is a lot more to being unprofessional than simply not doing what your superiors tell you to do. No one suggested that was all it takes, just an observation.
Agreed.