I Am Alaska

Cptnchia said:
Yeah, smells like desperation and panic.
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Something about glass houses and rocks?
 
BobDDuck said:
It is the exact same thing. You are trying to install pride in your workforce so that an outside entity's ability to do damage is limited.

Silly question, but does the KoolAid taste like Coke or Pepsi over there?
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Coke!;):D

Not really a KoolAid type person.
 
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BobDDuck said:
It is the exact same thing. You are trying to install pride in your workforce so that an outside entity's ability to do damage is limited. Silly question, but does the KoolAid taste like Coke or Pepsi over there?
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It's ATL. Home of Coke!
 
BobDDuck said:
It is the exact same thing. You are trying to install pride in your workforce so that an outside entity's ability to do damage is limited.

Silly question, but does the KoolAid taste like Coke or Pepsi over there?
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Not the same thing.

One was an external PR campaign using employees to derail a hostile takeover bid, which NEVER mentioned the "enemy."

One is an attempt to rally the employees and engage the public in trying to defeat a competitor by OVERTLY naming them. Instead of saying, "Bring it on!" They seem to be saying, "please help make the big meanie go away."

Really? They are the only ones who know how to operate at a high level? At 4am? Globally? Oh, wait...

If Delta was attempting a hostile takeover, sure OK, roll it out. But as a response to one flight a day to JNU? Completely overboard. If it's a response to the SEA build up, then it points to a level of fear in the executive suite.

Whatever the reason, not really important in the long run, only results matter. For the last few years, Delta has traditionally undercut AAI and SWA by a few dollars in markets where they competed, yet still managed to post profits, using the international network to subsidize the thin routes. That is one of the reasons AAI was on the ropes. I would expect the same thing with AS. Delta is in a long buildup of SEA. Alaska would be making a grave mistake if they think DL will pull back if the margin is thin. Delta can bleed a whole lotta more cash than Alaska.
Of course I could be completely wrong. Only time will tell.
 
The snarky comment with the Delta 767 landing is...not so subtle. After adding new flights from SLC to the West Coast, as well as flights to other DL hubs, at least now AS comes out and says this is personal.

Nice footage in the video, but its obvious they're nervous about the new Delta hub and the end of code-sharing between the two.
 
I have feeling sea will be a base and Deltas largest west coast hub before long. The question is would a delta Alaska merger ever be feasible anymore after all this.
 
skyw82 said:
I have feeling sea will be a base and Deltas largest west coast hub before long. The question is would a delta Alaska merger ever be feasible anymore after all this.
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SEA already is a base, and on its way to being our west coast hub. As far as a merger between DL and AS at this point, no, that horse is gone. Why build up an overlapping network that would have to be divested?

Alaska employees need to worry about AA or SWA "synergizing" them.
 
Cptnchia said:
SEA already is a base, and on its way to being our west coast hub. As far as a merger between DL and AS at this point, no, that horse is gone. Why build up an overlapping network that would have to be divested?

Alaska employees need to worry about AA or SWA "synergizing" them.
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Doug's got his hands full and I don't think herb wants another
 
Look at the previous Western Airlines network. Look at how Delta used the Alaska codeshare. It seems that they're basically trying to go back to what they gave up after the Western merger.

No story.

Comparisons of the "I am Alaska" campaign this fighting off Doug Parker's hostile takeover of Delta are specious, at best.

Alaska has a new (old) competitor.

USAirways was going to acquire Delta, keep some of the international routes, gut the domestic network and if there wasn't going to be much left. I did a little "double agent" work in those days and it wasn't going to be a "Merger of two greats", it was going to be a bullet to the back of their competitors head and brains splattered on the block wall.
 
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Derg said:
Look at the previous Western Airlines network. Look at how Delta used the Alaska codeshare. It seems that they're basically trying to go back to what they gave up after the Western merger.
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Airlines tend to be ADD like that. You were around for the late 90s PDX hub with service to about 5 Asian cities with MD-11s, a big domestic network, widebodies on the hub flights, regional routes, ect. Delta pretty much killed that over night, played "just the tip" with LAX a couple times since, and now decided to focus on SEA for the West Coast expansion.

It's just funny how this stuff works. US Air buys AirCal, American buys PSA. Both get a huge West Coast network and lots of shiny jets. US Air axes all the routes and moves all the planes to the East Coast. American opens up an SJC hub and builds a new terminal for it. By the mid-90s, American decides "meeeeh...lets wind down SJC and code-share with Reno Air out of SJC". Just as fewer AA tails are filling the gates at SJC, AA says "Actually, we're buying Reno Air #YOLO". Within a few years, they tear down the hub, again, this time for good. Meanwhile, US Airways notices they don't serve the West Coast well anymore and buys America West, tearing apart LAS in favor of PHX. Now, AA and US get it on, and PHX will most likely be just shy of CLE and CVG in cuts a few years from now thanks to the LAX and DFW hubs.

I doubt they could ever make algorithms for aviation, this stuff is just way too random. On a side note, I wonder if any ex-PSA and ex-AirCal guys will ever fly together now.
 
Derg said:
USAirways was going to acquire Delta, keep some of the international routes, gut the domestic network and if there wasn't going to be much left. I did a little "double agent" work in those days and it wasn't going to be a "Merger of two greats", it was going to be a bullet to the back of their competitors head and brains splattered on the block wall.
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I never got that attempt. I still think it was a way for Parker to cause some chaos and was never serious. I still think the best combo would have been United/us or nwa/us.
 
ChasenSFO said:
I doubt they could ever make algorithms for aviation, this stuff is just way too random. On a side note, I wonder if any ex-PSA and ex-AirCal guys will ever fly together now.
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Not likely because the ones who are still there are all captains by now. Those were mergers from the mid to late 80s, so we're talking 25+ years ago.

My brother was a PSA pilot who quit PSA and went to Air Cal in 1981. Ended up being a great move for him as he retired a B777 captain after flying the 767 for many years. At USAir he would barely have held 757 captain at retirement.


TP
 
Cptnchia said:
But as a response to one flight a day to JNU? Completely overboard.
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Agreed.

If it's a response to the SEA build up, then it points to a level of fear in the executive suite.
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Oh come on now, this doesn't point to 'fear'. This points to the fact that Alaska is willing to rally the troops to protect their market share, not roll over, and try to win this. Both companies have great management, although I think Delta may be taking Alaska a little to lightly with their Seattle plans and the recent history of what has transpired between the two airlines.

The Submarine Commanders just got called out like an opponent does before a football game. The thing is, I have a feeling, in the game for Seattle, Alaska Airlines is like the 2007 NY Giants while Delta is like the 2007 New England Patriots.
 
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