SlumTodd_Millionaire
Most Hated Member
There are limitless ways that regulation could work, but what I advocate is a return to the days of the Civil Aeronautics Board (the CAB). Basically, the function of the CAB in the later days was to ensure competition on routes, but not to allow "seat dumping," which means airlines being able to go into a market and dump a ton of seats into the market to try to kill the competition. The CAB wanted competition, but only productive and realistic competition, not never-ending fare wars.
So, let's say we have the ATL-MLI market, currently served by AirTran and Delta. This market has actually been a fight over the past decade or so. When AirTran first started flying there, Delta had a few flights with outrageously high fares, because they had been the monopoly player. When AirTran first came in, we opened up with reasonable fares that allowed for a profitable operation. Rather than simply matching our fare, Delta decided to kill us on the route, because they wanted to maintain the monopoly. They added several new flights (seat dumping) and dropped the fares to levels that would allow neither they nor us to turn a profit. After the first year or so, AirTran management decided that this was a money-losing proposition, so we dumped the route. What happened the next day? Delta jacked their fares up to the previous astronomical level. Is this the kind of competition that is good for the consumer? I think not.
What would the CAB have done in this circumstance? Well, the CAB liked to have at least two carriers on every route in order to pressure the two carriers into controlling their costs. However, the CAB did not allow seat dumping. So, under the CAB, AirTran would have applied to the CAB to begin operating the new route, providing a business plan and a bid for what they would want to charge. The CAB would review the application, and as long as it appeared that the market wouldn't be over-saturated, the application would be approved. Any changes to the fares by either airline would require approval by the CAB. Delta would likely apply to reduce their fare to match the AirTran fare, and that would almost certainly be approved. However, a fare war would not likely be approved.
That's the kind of system that I would like to see, and it's the kind of system that I believe would benefit the consumer through responsible and realistic competition, while providing stability for the industry.
So, let's say we have the ATL-MLI market, currently served by AirTran and Delta. This market has actually been a fight over the past decade or so. When AirTran first started flying there, Delta had a few flights with outrageously high fares, because they had been the monopoly player. When AirTran first came in, we opened up with reasonable fares that allowed for a profitable operation. Rather than simply matching our fare, Delta decided to kill us on the route, because they wanted to maintain the monopoly. They added several new flights (seat dumping) and dropped the fares to levels that would allow neither they nor us to turn a profit. After the first year or so, AirTran management decided that this was a money-losing proposition, so we dumped the route. What happened the next day? Delta jacked their fares up to the previous astronomical level. Is this the kind of competition that is good for the consumer? I think not.
What would the CAB have done in this circumstance? Well, the CAB liked to have at least two carriers on every route in order to pressure the two carriers into controlling their costs. However, the CAB did not allow seat dumping. So, under the CAB, AirTran would have applied to the CAB to begin operating the new route, providing a business plan and a bid for what they would want to charge. The CAB would review the application, and as long as it appeared that the market wouldn't be over-saturated, the application would be approved. Any changes to the fares by either airline would require approval by the CAB. Delta would likely apply to reduce their fare to match the AirTran fare, and that would almost certainly be approved. However, a fare war would not likely be approved.
That's the kind of system that I would like to see, and it's the kind of system that I believe would benefit the consumer through responsible and realistic competition, while providing stability for the industry.