Spirit Marketing and #YallQuada

Cherokee_Cruiser said:
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Thanks for the free advertising! Here, I'll repost it! We'll flood the interwebz with our 'offensive' advertising! Since it clearly offends you, perhaps you should avert your eyes, lest you gaze upon scantily clad women or salacious advertising.

So again I say...give me a break! :rolleyes::rolleyes:
 
Derg said:
I think they're taking the "any publicity is good publicity" tact because, at the end of the day, it is.

Check it out, they're not buying ads on JC, but the value male traveler just noticed the hell out of that post.
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MIght have to change from SWA.... ;-)
 
Cherokee_Cruiser said:
Yeah, I get it. You work there. Still doesn't make any of the above "acceptable." (to Cherokee_Cruiser) None of the other airlines in this country stoop down to this level of garbage advertisement.

Oh well, now that Baldanza is gone, maybe the advertisement direction will change. A little more Frontier-like, hopefully.
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Fixed it for you....
 
:rolleyes:


I guess just pilots being pilots. At some point one would realize that no airline, literally no other airline in this country, lowers themselves to this kind of advertising, even if some people see that as "hot" advertisement. Lets face it, if it really sells, everyone else (Delta, AA, UA) would be doing it too. But they don't, so perhaps there is something wrong here.
 
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Cherokee_Cruiser said:
:rolleyes:


I guess just pilots being pilots. At some point one would realize that no airline, literally no other airline in this country, lowers themselves to this kind of advertising, even if some people see that as "hot" advertisement. Lets face it, if it really sells, everyone else (Delta, AA, UA) would be doing it too. But they don't, so perhaps there is something wrong here.
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Now I am not saying I totally agree with their methods but from a marketing standpoint look at it this way....There are a bunch of people on an internet forum talking about their product regardless of how they feel. And guess what, like Cruise said....It's free advertising.......

If it's that bad then people will stop talking about it and it will go away....But that doesnt appear to be the case.
 
Cherokee_Cruiser said:
:rolleyes:


I guess just pilots being pilots. At some point one would realize that no airline, literally no other airline in this country, lowers themselves to this kind of advertising, even if some people see that as "hot" advertisement. Lets face it, if it really sells, everyone else (Delta, AA, UA) would be doing it too. But they don't, so perhaps there is something wrong here.
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Nope, not 'pilots being pilots'...it's merely advertising. Advertising that you may not appreciate; but it doesn't make it wrong. But thanks for playing. The other airlines you've cited have their own brand of advertising, different from Spirit's.
 
Cherokee_Cruiser said:
Yeah, I get it. You work there. Still doesn't make any of the above "acceptable." None of the other airlines in this country stoop down to this level of garbage advertisement.

Oh well, now that Baldanza is gone, maybe the advertisement direction will change. A little more Frontier-like, hopefully.
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You do realize that the president of Frontier, Barry Biffle, headed up marketing at Spirit from 2005-2014?
 
Cherokee_Cruiser said:
At some point one would realize that no airline, literally no other airline in this country, lowers themselves to this kind of advertising, even if some people see that as "hot" advertisement. Lets face it, if it really sells, everyone else (Delta, AA, UA) would be doing it too. But they don't, so perhaps there is something wrong here.
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There's always one who goes "there." In this case, it's Spirit. It's what they do.

 
I find the advertising a bit Idiocracy and the one time I was rammed in to the back of a Spirit aircraft is not an experience which I am anxious to repeat, but A) I'm not their target customer, B) their advertising is none of my business, and C) they seem to be making money hand over fist. So uh, yeah. Free market. If you want to change it, vote a tax increase for the school system or volunteer at a library or something.
 
Should Sprint and Frontier merge, and Frontier is the surviving brand (more likely),...

The first repaint of a dis-Spirited Airbus will be Putrid the Pig. Probably the front end. Wearing one of those multiple-top doggie brassieres in yellow, and twirling one.

Even Hooters Air wasn't this tacky.
 
Cruise said:
Nope, not 'pilots being pilots'...it's merely advertising. Advertising that you may not appreciate; but it doesn't make it wrong. But thanks for playing. The other airlines you've cited have their own brand of advertising, different from Spirit's.
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Using women as a sex object in ads isn't wrong. Ok, got it. o_O
 
Cherokee_Cruiser said:
Using women as a sex object in ads isn't wrong. Ok, got it. o_O
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On a pure evolutionary animal-level where my brain will instinctively prefer certain physical traits. I can appreciate it on a prurient level. I can't change that.

Philosophically, it's 'far less than optimal' in a civilized society because we're objectifying women to sell product.

On the humor level, humor is supposed to sting a little bit and I get the humor.

Either way, it's not the end of the world, but that's my humble opinion. I really don't want that ad running for MY airline, but ehh, I've already said too much.
 
Derg said:
You're so, so dead to me.

So dead that if Shaggy and Scooby were in the room, they'd exclaim "Watch out, Scoobs! The PHANTOM!" "RA RANTOM? Zoinks!" *bone clacking sound*
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On the company dime i'll fly Widget in a new york minute. When I am taking the family to Orlando (x4) and the difference per ticket from chosen airline and widget is $200-$300 ($800-$1200 total) well Im saving the money. Hell that difference pays for the hotel/condo. It's not a diss.....

I liken it to a vehicle....Hell I could drive a brand new 335 or C-class but instead I am pushing a '99 Honda CRV with a manual transmission. Why....? I commute to work on a bus and drive maybe 75 miles a week.....
 
JEP said:
On the company dime i'll fly Widget in a new york minute. When I am taking the family to Orlando (x4) and the difference per ticket from chosen airline and widget is $200-$300 ($800-$1200 total) well Im saving the money. Hell that difference pays for the hotel/condo. It's not a diss.....

I liken it to a vehicle....Hell I could drive a brand new 335 or C-class but instead I am pushing a '99 Honda CRV with a manual transmission. Why....? I commute to work on a bus and drive maybe 75 miles a week.....
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My experience, Spirit isn't all that cheap once I account for the seats, checked, and carry on bag. Many times it just ends up being equal to what Delta or AA would have been.
 
it generates free publicity. That's part of the ULCC model. After everyone, bookings spike. I read a marketing analysis that showed the results and measured the effectiveness vs traditional ads. It was amazing.
 
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