Because when my flight school is advertising a brand new, safe, Skycatcher for 105/hr while your's is advertising a 30 year old 152 for 95/hr, I can convince people that the new plane is: 1) Safer 2) Cooler to fly (which leads to flashy marketing) and 3) Safer and 4) Did I mention since its so much newer is safer? There is little truth in advertising. And compared to a 152, the SkyCatcher is much more comfortable to fly. Honestly, there are lots of people out there who can't comfortably fit in a 152.
I get the marketing position, but I don't think the economics hold water, honestly. I'm 6' 1" with a long inseam, and I found the 152 to be plenty comfortable for me - did all of my PPL training in them and still have a soft spot in my heart for the piece of junk I got my certificate in.
I'll conservatively say that a really nice 150/152 is going to cost you...oh, let's say $30K. The Skycatcher costs $105K, right?
So there's a $75K delta that you have to make up on the operating costs for a comparison. To do that in any reasonable amount of time with any kind of real ROI, you're going to have to rent that thing for the price of some larger complex aircraft, or at least a comparable cost to something like a DA-40.
For trainers, and the amount of abuse they're designed to take, I still think a 150/152 wins hands down.
Things have come so far since the 1970's...Skycatcher vs. 150 comparison
Speed--150 wins
Payload--150 wins
Range--150 wins
Handling--Test pilots accidentally crashed the Skycatcher prototype. I somehow never crashed a 150 or 152 despite making every effort to during my primary training.
IFR--150 yes, 162 no
Spins--150 yes, 162 no
Mogas--150 yes, 162 no
Insurance costs--150 is WAY cheaper
Mx costs--150 is WAY cheaper as well
Purchase costs--you could outfit a squadron of solidly built 150s for the cost of a single 162 that's made by the same folks who make exploding laptop batteries (I kid, I kid)
Yeah, this is basically my point.
I'll go you one better, too.
A lot of CFIs want quality students, right? Do you want a student who is going to make a decision to fly based solely on the way the plane looks and the fact that it's new? Or do you want a student who does some homework and finds out that flying a perfectly airworthy older airplane is a common and best practice?
Maybe I'm off the mark. Maybe the marketing pukes have data that shows the Sport Certificate with the 162 is going to recoup costs for a flight school. But I doubt it.
I saw one in person at the Andrews show this year. I guess it's okay looking, but it didn't blow my skirt up like a Citabria, Tiger, SuperCub or nicely-outfitted 150 would.