I'm pretty sure it's a package price. The plane is 90/hr and instructor is 35/hr.
Oh and a big question: is the training done under part 61 or part 141?
There is NO such thing as a package price. All flight schools will undercut/underquote you to lure you into their program. It's a normal business practice in the flight school industry and you must be aware of it. There's no telling how long it'll take you to finish each certificate/rating. Look at the per hour cost of the airplane and instructor.
That seems awfully cheap to me if that includes instructor, plane, course materials and fuel.
I am reading directly out of the brochure here. The place is called Ace Pilot Training in Allentown, PA. LVI airport.
The certs are based on a set amount of hours, for example, for PPL:
20 hours dual
20 hours solo
ground as needed
price = 3500 / 3100 club
I went on a discovery flight there, and although the place and equipment seemed to be pretty decent at first glance, the guys there were very obviously salesmen. I can't really comment on much else as I am very much a n00b to avaition, and since I no longer live in PA, I can pretty much rule that place out.