Android "download app" bar


Well-Known Member
How do you accomplish this? My understanding is for Apple, its an option that Apple will do for you with iAds, but Google requires a third party or your own code built in to your site.
When I go to the forum section on my phone, an Android, I see a ribbon across the top that says "Follow Jetcareers with Tapatalk on Android" then there are two options to either open in app or install.

Does tapatalk just give you code to put into the mobile web so they can identify devices and the presence of the app? I am just starting to learn the mobile marketing world and just trying to figure out how this works.