New airline: "Aero" launches VNY-Aspen

Skåning

Well-Known Member
Another Part 135 using old E135s started up recently, doing Van Nuys to Aspen. Thoughts?

Oh and they're hiring pilots: Aero - Pilot

The pandemic has shifted travel trends in favor of leisure flying and airlines have been eager to accommodate. Aero is a new leisure airline launching its first flights on February 4 after a successful European debut in 2020.

«Our objective is to deliver a radically better premium leisure travel experience,» Subramanian told Business Insider.

It’s the brainchild of Uber co-founder Garrett Camp and behind the wheel as CEO is Uma Subramanian, a veteran in urban air mobility. Subramanian previously served as chief executive at Voom, the Airbus-backed helicopter startup that launched routes in San Francisco, Mexico City, and Sao Paolo but ultimately shuttered in April 2020.



Aero-3.jpg


Aero-Cabin.jpg
 
That sounds like a great team to extract a lot of money from overeager investors, pocket it, and then leave a bunch of employees, contractors, and employees who are technically contractors holding the bag when things inevitably don't work out.

Hopefully some people get type ratings out of it, at least.
 
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That sounds like a great team to extract a lot of money from overeager investors, pocket it, and then leave a bunch of employees, contractors, and employees who are technically contractors holding the bag when things inevitably don't work out.

Hopefully some people get type ratings out of it, at least.
Also fun so wannabe Aspen elites can say they traveled to where the beer flows like wine via a 'private' clapped out old RJ vs. a 'public' clapped out RJ.
 
Someone one day will write a great dissertation on the psychology of "all first-class". If everyone is first class, doesn't that mean nobody is? It's hella latent, and nobody would fess to this, but a part of the perceived value of premium fare is the ability to differentiate yourself from others. "I'm elite - just look at me sitting in this elite section." Same reason people buy poorly built, expensive cars.
 
Someone one day will write a great dissertation on the psychology of "all first-class". If everyone is first class, doesn't that mean nobody is? It's hella latent, and nobody would fess to this, but a part of the perceived value of premium fare is the ability to differentiate yourself from others. "I'm elite - just look at me sitting in this elite section." Same reason people buy poorly built, expensive cars.
Maybe after the airline fails, like all these all first class airlines inevitably seem to do.
 
Someone one day will write a great dissertation on the psychology of "all first-class". If everyone is first class, doesn't that mean nobody is? It's hella latent, and nobody would fess to this, but a part of the perceived value of premium fare is the ability to differentiate yourself from others. "I'm elite - just look at me sitting in this elite section." Same reason people buy poorly built, expensive cars.

"We offer a more superior premium service that caters to each individual guest's (or client's) need."

That works a bit better than "all first class service". Exchanging the word passenger for guest or client also implies a more intimate experience. It other terms, they need better marketing.

Also, the point A to point B portion of the flying is only a portion of the private jet experience. If they aren't offering catered meals that lend a fine diningexperience, car service options, and etc...then they're just another airline.
 
"We offer a more superior premium service that caters to each individual guest's (or client's) need."

That works a bit better than "all first class service". Exchanging the word passenger for guest or client also implies a more intimate experience. It other terms, they need better marketing.

Also, the point A to point B portion of the flying is only a portion of the private jet experience. If they aren't offering catered meals that lend a fine diningexperience, car service options, and etc...then they're just another airline.

Also, what is their plan for about half of the passengers showing up late for the flight?
Do they leave on time and forget about their individual needs, or hold the flight and neglect the other guests individual needs?
:)
 
The model has been working very well for JSX out there. They were killing it Pre-COVID and are still hanging on in the post-apocalyptic aviation world. Seems to me like another company wants to capitalize on that market, but trying to be even more exclusive with 15 seats instead of 30. That also means a much higher price point. I think JSX is at the right price point where it's still reasonable for the common person who wants to buy some more convenience, and has a decent network on the west coast that makes it a viable form of transportation. I'm curious to see how the loads are, if these guys plan on opening other routes in the future, and how they plan to handle it. To me it almost seems more like the Set Jet model but without the subscription.
 
The model has been working very well for JSX out there. They were killing it Pre-COVID and are still hanging on in the post-apocalyptic aviation world. Seems to me like another company wants to capitalize on that market, but trying to be even more exclusive with 15 seats instead of 30. That also means a much higher price point. I think JSX is at the right price point where it's still reasonable for the common person who wants to buy some more convenience, and has a decent network on the west coast that makes it a viable form of transportation. I'm curious to see how the loads are, if these guys plan on opening other routes in the future, and how they plan to handle it. To me it almost seems more like the Set Jet model but without the subscription.
Without the numbers in front of me, but having also flown one, I'm also guessing that's the only way they can get the thing out of ASE.
 
"We offer a more superior premium service that caters to each individual guest's (or client's) need."

That works a bit better than "all first class service". Exchanging the word passenger for guest or client also implies a more intimate experience. It other terms, they need better marketing.

Also, the point A to point B portion of the flying is only a portion of the private jet experience. If they aren't offering catered meals that lend a fine diningexperience, car service options, and etc...then they're just another airline.

Julia Child curated meals pre-departure.
 
Julia Child curated meals pre-departure.

Pretty close to that!


 
Without the numbers in front of me, but having also flown one, I'm also guessing that's the only way they can get the thing out of ASE.
I think you're right. During my time there Aspen had always been a destination they wanted to serve but they didn't have the numbers for it with the 30 pax configuration.
 
I think you're right. During my time there Aspen had always been a destination they wanted to serve but they didn't have the numbers for it with the 30 pax configuration.
Anytime you hear the words "that hill is 35' too high in the simulator's terrain database" you should run far and fast.
 
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